Seamless Selling: Your Guide to Payment Solutions on Instapage

You’ve built a stunning, high-converting landing page. Now it’s time to get paid! While Instapage is famous for its world-class builder rather than a native shopping cart, that shouldn't stop your sales momentum. Whether you’re selling a single digital product, a subscription, or a full catalog, you can easily bridge the gap between "Interested" and "Purchased" by plugging in your favorite payment tool.

Here are the most effective ways to collect payments on your Instapage landing pages.

1. Stripe (via Commence Payments)

You can embed a secure Stripe checkout directly onto your page by using a third-party platform like Commence Payments to generate a custom payment button.

2. Shopify Buy Button

This method allows you to embed a fully functional Shopify "Buy Now" button onto your landing page via an HTML widget, keeping the shopping experience seamless.

3. PayPal Buttons

You can generate different buttons like "Buy Now," "Subscribe," "Add to Cart," "Automatic Billing", "Installment Plan", "Buy gift certificates", or "Donate" within your PayPal Business account and paste the provided HTML code directly into your Instapage builder.

4. Redirecting Form or Button

You can set a standard Instapage button or a form submission to automatically redirect the user to an external checkout URL (like a Stripe Payment Link or a Thrivecart page).

5. Third-Party Checkout Widgets (e.g., Elfsight or Paddle)

Many payment processors and widget providers offer "no-code" embeddable checkouts that can be placed on your page using the Instapage HTML element.

You don’t need a complex native integration to turn your landing pages into a revenue engine. Choose the method that fits your workflow and start converting your traffic into sales.