I've been denied by Google Ads! What happened?
Rest assured, Instapage and Google Ads play well together. If your ad has been disapproved, the best source of information is Google's Ads Policy Center – but we've also included some of the most common causes here.
Possible reasons for being disallowed by Google Ads:
1. Information harvesting
2. Free gifts
Websites whose primary purpose is to offer free gifts or other incentives in exchange for personal information aren't allowed by Google. This is a type of information harvesting. Some free gift examples include prizes, offers, videos, eBooks, and quiz or survey results.
3. No SSL for sensitive information
If you're looking to collect personally identifiable sensitive information such as credit card numbers, bank account numbers, wire transfer numbers or national identity numbers (such as drivers licence, social security / social insurance, etc), you need to collect this on SSL. In this case, contact the Instapage support team to discuss implementing a custom SSL solution. If you're looking to link from Instapage to a payment gateway to collect payment information, this can easily be done. Here's an example with PayPal.
4. Destination URL match
6. Use of re-directs
Don't try to get around step 4 with redirects! Google knows...
7. Nothing at the root of your domain/subdomain
When you set up your domain (or subdomain) with Instapage, make sure you have a page present at the root of your domain/subdomain. You might have any number of pages with paths like "try.mysite.com/promo" but it's important to have a page at "try.mysite.com" so to stay on Google's good side.
Okay, I've fixed the issues...I think! What now?
Submit your page to Google's re-submit tool.
Best practices for being approved by Google
- White hat is where it's at! Don't spam and don't create a business based on information harvesting.
- Use your own domain with your landing pages.