In order to add Google Ads Conversion Tracking to an Instapage landing page, you will have to create a “Thank you” page, which will act as a conversion page. If you chose a template to create your page, check out the template gallery as most of them have a similar “Thank you” page already designed.
Afterward, you will have to link the conversion page to the form on your landing page. Here is the quick guide to help you.
After you have created and linked the conversion page to the landing page, all you have to do is:
3. Save the changes to your landing page and that's it.
NOTE: If you also want to see the cost per lead and cost per visitor metrics in your Instapage analytics, you can connect your Google Ads (ex-AdWords) by following the instructions in this article.