Sometimes it's better to test out a completely different design rather than simply changing the text, images, or layout of the same template.
Choosing a new template for your A/B variations is only a few clicks away.
1. Go to your page, and click on the Create an A/B test button (or the Variation A button if you already started A/B testing)
2. Click on the Add Variation button
3. Then, click on Choose from templates
4. You will be taken to the templates screen
When you see one that you would like to use, hover over it with the mouse cursor and you will be able to Select it to use as your new variation.
And that’s it! Now you just have to add your content and implement the A/B test to see if the new variation performs better.