Integrating with Hotjar


You can use Hotjar on your Instapage landing pages to find out more about your visitors. With Session Recordings and Heatmaps, you can get detailed insights about your visitors in real time.

Before setting everything up, log in your account and add the Instapage landing page as a new site.

Click on the plus sign from top left and then select Add new site from the drop-down.


Now follow these simple steps to find out more about your visitors' path on your Instapage landing page.

1. Go to your dashboard, and copy the Hotjar tracking code;


2. Paste the code on your landing page, in Settings > JavaScript, in the Header section, and then publish the changes;



3. Check if the tracking code is active from Hotjar.


Now, all you have to do is configure the Heatmaps and Recordings, by clicking on the corresponding button from your dashboard, and then on the New button.



And that’s it! Now you know more about your visitors’ behavior on your landing page. Using the data from Hotjar, you can improve your landing page experience. 

Note: While we try to keep all of our instructional articles that involve third-party services up to date, sometimes they make changes to their platform of which we are not aware and, as a consequence, the user interface may differ from the provided screenshots.